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DPDP Act compliance for online stores & d2c brands

Checkout forms, cookies, abandoned-cart messages and marketing lists are exactly what the DPDP Act targets.

Updated 13 Nov 2026 · Plain-language guide, not legal advice

The personal data you hold

What to do

  1. Add a consent banner with choices for analytics and marketing; don’t pre-tick boxes.
  2. Separate order-fulfilment processing from marketing; marketing needs its own consent.
  3. Log every consent from checkout and sign-up forms with the notice version.
  4. Let customers withdraw marketing consent and delete their account easily.
  5. Sign data terms with your courier, payment gateway, email/SMS tools and agencies.
  6. Report breaches within 72 hours; check your platform plugins’ security.

See the full 13-step DPDP checklist or set up your notice and consent log free.

Frequently asked questions

Is a cookie banner enough for an online store?

No. You also need a notice, records of consent, a way to handle requests, security and a breach plan.

Can I send abandoned-cart WhatsApp messages?

Only if the customer agreed to receive such messages and was told about it in your notice.

Get DPDP-ready without a lawyer’s bill

ConsentKaro writes your privacy notice in English and Hindi, logs consent, and handles customer data requests. 14-day free trial, no card.

Start free trial → Take the free DPDP check